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Values, Principles & Approach

In 2031, Brisbane is regarded as a top ten lifestyle city and global hub for resource and related service industry businesses. Its high performing economy is known for its strong business and cultural links with Asia.

Values, Principles & Approach

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Strategy Aim

1. Growth – sustaining a productive economy underpinned by strong investment growth, a talented workforce, digital technology applications, efficient infrastructure, ease of doing business and expanding links with Asia.
2. Identity – this incorporates a long term commitment to the New World City brand and its extension to the corporate sector, supported by a highly regarded culture and lifestyle that brings international students, migrants and visitors.
3. Leadership – Council/business engagement, a Brisbane business hotline, leadership in driving change and close collaboration between businesses, government and tertiary institutions will increase competitiveness and deliver a prosperous economy.

Strategy Objectives

1. Global reputation – Brisbane Australia’s New World City
2. Productive Brisbane
3. Talent attraction and global connections
4. Lifestyle city
5. Leadership, engagement and implementation

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